FCUKay: Styl e You Can Afford
By: Katrina C. Vinluan
When people think of stylish clothes, almost automatically, people think brands, people think price. Since most people can only ogle at branded items and purchasing one can cost a chunk of their paychecks, fashionista- entrepreneur Angel Calisin and her fashion-forward boyfriend Archie Eleazar partnered to answer the needs of shoppers through their brainchild - FCUKay. FCUKay considers not the brand, but the style and the price.
The prime mover of FCUKay is of course its resident stylist, Angel. Angel uses her eye for fashion and her extensive sales-marketing and media background experience in running the business. Her love for fashion is backed with her heart for photography and design, so she makes sure that these elements are evident when she presents her products. But FCUKay is definitely beyond just catchy presentations. Angel ensures that her ukay finds are showcased in a practical and fashionable way, so that her consumers will have ideas in wearing their bargain finds. She even offers styling tips to her consumers and has been taking on the role of personal shopper by request. Apart from fashion consultations online, her services include helping her consumers get the right outfit for any occasion with a given budget.
Angel is a vintage fanatic and this is exuded in her collection which is released every week. These collections imbibe the feel of stylish street wear and chic office wear. FCUKay is also reflective of the fun-casual vibe and the perky Korean flair in its cocktail and party outfits. All her fashionable finds for sale are on FCUKay’s website: www.facebook.com/fcukay.
Angel understands that the fashion-conscious Pinoy is also a budget-conscious shopper. So after digging the best ukay finds from her sources, disinfecting all items in careful washing, she shares them to the online world of shopping for only 150-350 pesos. She knows very well that real style is style presented well and style you can afford.
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